Floris van Bommel

One market at a time: Floris van Bommel live on Shopify in France and Austria, with zero impact on the SFCC environment that kept serving all other markets.

The starting point
Van Bommel ran its commerce on Salesforce Commerce Cloud, alongside Marketing Cloud and Service Cloud. The goal: move to Shopify. The risk: a full switch in one go puts every market, every order and every customer touchpoint on the line at once.

The approach: one market at a time
Instead of a big bang, Van Bommel chose a phased replatform. Phase one: Floris van Bommel on Shopify in France and Austria. Contained enough to limit risk, real enough to learn from: live customers, live orders, the full operational chain.

What we built
A new storefront needs more than a new front end. We introduced Orisha ORP as the integration layer and order management system for the Shopify stack. That gives the new platform its own back end, independent of the SFCC setup, and connected to Marketing Cloud and Service Cloud.

As both a Shopify and Salesforce partner, we could design both sides of that connection, keeping what works in Salesforce while moving commerce to Shopify.

The premium look and feel customers know from Floris van Bommel carried over to the new storefront.

Day one
Orders flowed through ORP from the first day, with zero impact on the SFCC environment, which kept serving all other markets.

What’s next
France and Austria are the proving ground. With ORP in place, every next market moves onto a foundation that already runs in production.

• Floris van Bommel launched on Shopify in France and Austria
• Salesforce Marketing Cloud & Service Cloud integration
• Orisha ORP integration
• Phased rollout: proven in live markets before scaling to further markets and brands